Nigeria’s December economy: Plenty of money, not enough market

    Stephen Onyekwelu | Insights | Dec 24, 2025    
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Bisi did not set out to become an economist in December. She is a makeup artist in Lekki - good, busy, well-reviewed - and December has always been her best month. But last year, sometime between the third wedding booking of the day and a frantic call from a client willing to pay “anything” to be squeezed in before a concert, she noticed something unsettling.

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